Last week Mercedes-Benz officially launched mbrace (formerly teleaid). Every new vehicle retailed with a telematics control unit moving forward will include a complimentary six-month trial period allowing customers to experience the nineteen safety, security, destination planning and convenience services that mbrace offers.  Every equipped, pre-owned vehicle will receive a complimentary 3-month trial.

Some of the new features include:

• Safe Ride, which provides assistance to the customer who is unable to drive.
• Crisis Assist, which provides critical, real-time guidance and support to customers in the event of a disaster (ie evacuation information, shelter information, contacting family, contacting insurance carriers).
• Location-based weather
• Improved location-based traffic
• Vehicle Finder
• Improved concierge service

Mobile Applications for iPhone and BlackBerry are available:

All mbrace subscribers have the option to download the companion mobile app to their iPhone and/or BlackBerry at no additional charge. Feature highlights include Remote Door Lock/Unlock, Vehicle Finder, Roadside Assistance and Dealer Connect. The apps can be found online in the iTunes App Store and at BlackBerry App World using search keywords “mbrace” or “Mercedes.”