More than a quarter of a million readers and a top-class jury comprising 40 automotive experts and prominent figures have voted the new Mercedes-Benz CLS the best new product in the executive and luxury class segment. As a result, “Bild am Sonntag”, “Auto Bild” and 26 associated European publications have awarded the new four-door coupé model the “Golden Steering Wheel” – one of the most important automotive awards in Europe. This coveted award was officially presented to Dr. Dieter Zetsche, Chairman of Daimler AG and CEO of Mercedes-Benz Cars, in Berlin yesterday evening. Continue reading
Category Archives: Awards
SLS AMG German Design Award
Stuttgart – The Mercedes-Benz SLS AMG has become the only car to win
a Design Award of the Federal Republic of Germany in gold. This award is held in particularly high esteem, because only products that have previously won a design award may be nominated to receive it. Continue reading
Awards for PRE-SAFE® and PRE-SAFE® Brake: Mercedes-Benz receives two Euro NCAP Advanced Rewards
The independent European safety association Euro NCAP (European New Car Assessment Programme), has rewarded Mercedes-Benz as part of the new Euro NCAP Advanced programme by awarding the company prizes for its anticipatory occupant protection system PRE-SAFE® as well as its PRE-SAFE® Brake driver assistance system. Dr. Michiel van Ratingen, Secretary General of Euro NCAP,presented the awards to Prof. Dr. Ing. Rodolfo Schöneburg, Head of Passive Safety and Vehicle Functions for Mercedes-Benz Cars and Dr. Jörg Breuer, Head of Active Safety for Mercedes-Benz Cars, at the Paris Motor Show. Continue reading
New JD Power Study: Mercedes-Benz has most satisfied customers
Mercedes-Benz enjoys a higher level of customer satisfaction than any other automobile brand. This is confirmed by a large-scale survey conducted by the world-renowned J.D. Power and Associates Index on the satisfaction of car buyers. Mercedes-Benz took first place among all car brands in this study. The Mercedes-Benz C-Class and the CLK also headed their respective categories. This means that Mercedes-Benz drivers are the most satisfied motorists. Continue reading
Mercedes Safety-IIHS Top Picks
Both the C Class and the E Class have both achieved “Top Safety Pick” by the Insurance Institute for Highway Safety (IIHS). To qualify for this award the vehicles must have a score of “Good” in the following categories: front, side, roll over and rear crash protection.
In addition to the IIHS award, the C Class was also awarded five stars in the Euro NCAP (the European New Car Assessment Program), making it one of the Safest cars on the market.
Mercedes-Benz – Most Loyal Customers
The recent JD Power Customer Retention Survey shows that Mercedes-Benz has the greatest brand loyalty for returning customers. The article goes on to say that at a time when most brands lost ground, Mercedes improved its customer loyalty to 67%. In fact, Mercedes-Benz had the highest score in the 7 year history of the survey.
Consumer Reports 2010 Brand Perception Survey
For those who live by Consumer Reports here is a snipit of the 2010 Brand Perception Survey.
“Despite experiencing one of the most turbulent years ever in the automotive market, Chevrolet, Ford, and Subaru have benefited from a dramatic increase in overall brand perception among car owners. According to Consumer Reports 2010 Car Brand Perception Survey, all three saw at least a 30-point increase in their overall perception scores over last year’s scores. Continue reading
First Fix Visit Award
I wanted to recognize 2 of our technicians for being awarded as one of the top 16 techs in the USA. Mercedes-Benz keeps monitors almost 7000 techs throughout the USA. Each quarter they recognize the top 16 techs based on First Fix Visit. I know 16 is an odd number, but the idea is 4 techs from each region. First quarter this year it changed, the South region had 8 of the top 16 techs and RBM and RBM North each had one. I would like to recognize Brian Moffett from RBM North and Robert Willingham at RBM of Atlanta. This is a great accomplishment and achievement for each of them. Congratulations to each of you.
Adam Denault
mybenzguy.com