Category Archives: News and Notes

Mercedes-Benz Global TechMasters

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Team USA Wins Bronze Medal at Global TechMasters!

Breaking News from Stuttgart! MBUSA’s Stars of Service Champions have won third place at Daimler AG’s 2010 Global TechMasters international competition! In addition, Team USA tied Team Germany for the most individual medals earned!

About the Mercedes-Benz Stars of Service Championships:

The Mercedes-Benz Stars of Service Championships is a multi-tiered national competition conducted by Mercedes-Benz USA to identify its top performers in the workshop and customer service business areas throughout the Mercedes-Benz dealership network.

About the 2010 Global TechMasters International Competition:

Every two years, Daimler conducts the Global TechMasters international competition for Mercedes-Benz Passenger Cars to determine which business unit has the best After-Sales team in the world. In November 2010, MBUSA will be participating for the first time by sending the Mercedes-Benz Stars of Service Champions to Germany where they will compete against teams from 13 other countries.

SLS and CLS Voted Top Car of the Year

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Stuttgart – The readers of the German trade journal “Auto Zeitung” have voted the new Mercedes-Benz CLS the best model in the luxury segment. Another first place – for the second time in succession – went to the Mercedes-Benz SLS AMG as best super sports car. Both cars received the renowned “Auto Trophy”. Dr. Dieter Zetsche, CEO of Daimler AG and Head of Mercedes-Benz Cars, and Dr. Thomas Weber, Member of the Board of Management responsible for Group Research and Head of Development, Mercedes-Benz Cars, took receipt of the prestigious awards yesterday evening at the Meilenwerk centre in Düsseldorf. Meanwhile, the campaign for the Mercedes SLS AMG, entitled “Is it still a car?” was voted the best advertising campaign of the year. Andreas Fuhlisch, manager of Bauer Media KG, presented the corresponding award to Dr. Joachim Schmidt, Head of Mercedes-Benz Cars Sales and Marketing. Continue reading →

Mercedes-Benz CLS wins Golden Steering Wheel Award

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More than a quarter of a million readers and a top-class jury comprising 40 automotive experts and prominent figures have voted the new Mercedes-Benz CLS the best new product in the executive and luxury class segment. As a result, “Bild am Sonntag”, “Auto Bild” and 26 associated European publications have awarded the new four-door coupé model the “Golden Steering Wheel” – one of the most important automotive awards in Europe. This coveted award was officially presented to Dr. Dieter Zetsche, Chairman of Daimler AG and CEO of Mercedes-Benz Cars, in Berlin yesterday evening. Continue reading →

Mercedes Benz Heritage November 2010

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120 years ago – 28 November 1890: Daimler-Motoren-Gesellschaft (DMG) was officially established following notarial certification of the company in Stuttgart. Earlier, on 14 March, a preliminary contract had been signed by Gottlieb Daimler, Max Duttenhofer and Wilhelm Lorenz.
110 years ago – 22 November 1900: The first Mercedes 35 hp was completed. With its many technical details, this was the great-grandfather of the modern car. Continue reading →

Awards for PRE-SAFE® and PRE-SAFE® Brake: Mercedes-Benz receives two Euro NCAP Advanced Rewards

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The independent European safety association Euro NCAP (European New Car Assessment Programme), has rewarded Mercedes-Benz as part of the new Euro NCAP Advanced programme by awarding the company prizes for its anticipatory occupant protection system PRE-SAFE® as well as its PRE-SAFE® Brake driver assistance system. Dr. Michiel van Ratingen, Secretary General of Euro NCAP,presented the awards to Prof. Dr. Ing. Rodolfo Schöneburg, Head of Passive Safety and Vehicle Functions for Mercedes-Benz Cars and Dr. Jörg Breuer, Head of Active Safety for Mercedes-Benz Cars, at the Paris Motor Show. Continue reading →

Mercedes-Benz August 2010 Sales

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Sales up 15% for the Month and 22% Year-to-Date


MONTVALE, N.J. – Mercedes-Benz USA (MBUSA) today reported August sales of 19,674
vehicles, an increase of 15% for the month, with a 22.2% increase on a year-to-date basis.
impressive gains continued in both the Mercedes-Benz passenger car and light-truck categories. The strongest performer for the month was the popular and sporty C-Class, with sales of 6,100 (up 43.4%).
The 9th generation E-Class followed suit with sales of 5,882 for the month (25.9%) – bringing the year-to-date total to 39,122 (up 70.6%). The versatile M-Class SUV rounded out the top three volume performers with sales of 2,473 for the month.

Also showing strong gains in August is the spacious R-Class crossover (up 389.7%) and
the commanding G-Class SUV (up 62.2%). The company also sold 56 of its newly launched
supercar, the SLS AMG, bringing its year-to-date sales to 321.

On a year-to-date basis, the company sold 144,689 new vehicles, an increase of 22.2 %
over last year.

Separately, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA
sold 6,488 vehicles in August, up 2.7% compared to August 2009 sales of 6,315 vehicles. Year-todate
sales for the MBCPO program were 54,720 – a 6 % increase over 2009 year-to-date sales
(51,410 vehicles) during the same timeframe.

September Loyalty Accelerator

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3 Payment Loyalty Accelerator

Any ML, R Class, S Class, CL, SL, CLS, GL or G Wagon with a First Class Lease or Walkaway Balloon Contract are eligible for 3 Loyalty payments in conjunction with a lease or finance of any New 2010, or 2011 vehicle.

5 Payment Loyalty Accelerator

Any C Class, E Class, CLK, or SLK with a First Class Lease or Walkaway Balloon Contract are eligible for 5 Loyalty payments in conjunction with a lease or purchase of any New 2010, or 2011 vehicle.